
Rate of Fall (ROF): As mentioned earlier, the Hard Bass is available in three different rates of fall, a floater, slow sink, and fast sink. The slow sink descends at a rate of roughly one foot for every one and a half to two seconds (1ft @ 1.5 – 2 seconds) while the fast sink descends at a rate of one foot for every second to second and a half (1ft @ 1 – 1.5 seconds). Both baits stand their hooks when resting at the bottom and dart upwards from their stationary stance if jerked up from the bottom.

... "Smallmouth Bass" ...
Rate of Retrieve (ROR): Last but not least, the new Mattlures Hard Bass swims true no matter the cadence of your retrieve. Crawl it back enticingly slow and it slithers back to the boat, but burn it back with a high speed reel and it wiggles quickly in a tight line all the way to your rod tip. It may not be the most acrobatic of baits, but it certainly swims true at all speeds.

... "Striper" ...
Durability: The ultra-realistic finish on Mattlures’ new Hard Bass comes by no mistake. Part of a twenty three (23) layer process, these finishes are not only among the most realistic we’ve ever seen, but they’re also surprisingly durable. Careless tosses into baitboxes, stepped on and bounced around on the deck of the boat, tossed up against wooden pilings, all this intentional and unintentional abuse resulted in little to no signs of wear.

... "Perch" ...
Availability: At the time of this writing Mattlures was just getting ready to announce the availability of their new Hard Bait Bass. It will reportedly be offered at roughly sixty dollars a copy – a veritable BARGAIN when compared to some of the hard bodied trout baits on the market that retail for well over one hundred dollars yet have less than half the realism of this bait. Remember, every one of these baits are molded and painted my Matt Servant himself. They aren’t produced in mass at a large factory overseas. Can you imagine if he offered a hard trout at or close to this price?

... and "Light Largemouth Bass".