Rigging this bait with a swimbait hook is pretty straight forward. After securing the head in the screw-lock bait keeper, you run the hook through the bait's belly popping the hook point out the top where you can semi-conceal it for a weedless presentation. Berkley makes this rigging easy by giving The Deal a split belly so there's less plastic for the hook to run through. This of course, means less resistance for that hook point to expose during hookset.

... with a twintail grub like tail
 

Rigging this bait as a trailer is even more straight forward with plenty of soft plastic material to keep the bait secure on the hookshank of your favorite swimming, bladed, or standard jig. Of course, spinnerbaits and buzzbaits could also benefit from having The Deal as their trailer.

Easy and effective to fish on its own...

Once in the water, it doesn't take much to get those twin tails moving. They flutter on the drop and at all speeds when swimming The Deal back to the boat. Really, if you just think of this bait as a twintail grub fished on its side, that's pretty much what it is.

... or as a trailer on something like a vibrating jig.

Whether fished on its own or as a trailer, The Deal holds up pretty well fish to fish. Similar to a twintail grub, you're likely to lose one or both of the tails before the body gets torn up and The Deal's body is a bit more substantial than that of a typical twintail grub.

I fished it with the hook point resting on the bait's back. You can also bury that hook point ever so slightly for better weedless performance