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Event Article: 2009 ISE Sacramento


Custom lures, Pros, and more at the 2009 International Sportsmen's Expo Sacramento (continued)
 

Phenix rods: Hot off their win in the crankbait rod wars Phenix is hard at work on their lineup of trout rods and introduces their new Pink series. The Pink series features a proprietary CNC reel seat design, anodized pink inserts and pink highlights throughout. While you might think this rod was designed specifically for women the Pink Series is actually intended to be a high end offering for everyone and Robert, Marketing Manager of Phenix, actually told us that the rods were becoming popular among male anglers. The Pink Series retail for 159-239 depending on length and are available now at a number of their dealers.  

 


Robert at Phenix shows us the "Pink Series" Trout Rods

 


Featuring pink throughout these rods are actually designed simply to be "different"

 


The proprietary CNC reel seat looked very enthusiast

 


A split grip is designed to reduce weight and improves balance with ultralight reels

 

Phenix also had a interesting extendable handle trout rod which was just like a bass flipping rod under their Elixir Series. The rod is available in two actions (1 series = lighter, 2 series = heavier action) and is designed to be more portable and still offer extra casting leverage when the application calls for it. These rods are 8 feet when fully extended and retail for 220 dollars each.

 


Phenix offers a extendable handle Elixir Trout Rod

 

An example of what burl wood looks like before being processed for Phenix inserts

 

Next Section: Okuma and Lamiglas introduce new rods

 

   

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