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ICAST 2020 Coverage


G.Loomis Launches 10 New IMX-Pro Bass Sticks, Including Bladed Jig, Ledge, and Ned Rods


Date: 7/10/20
Location: Virtual Event
Admission: Industry Only
Manufacturer: G.Loomis
Reviewer: Zander

Introduction: This ICAST G.Loomis is focusing on filling out their popular IMX-Pro line with some additional application specific rods targeting both ends of the power spectrum, including new swimbait, bladed jig, crank, ned, and ledge rods.


Ten New IMX-Pro Rods: The original concept behind G. Loomis’ IMX-PRO series was to design a specific rod dialed in for every technique and situation that bass anglers encounter.


This ICAST G.Loomis expands the IMX-Pro series with 10 new models to specifically use with swimbaits, bladed jig baits, Ned rigs, lipless crankbaits and when working ledges



The new IMX-PRO bass rods include three extra-fast action swimbait models, the 862C SWBR 7-foot-2-inch medium and 863C SWBR medium-heavy power casting rods, along with a ‘micro swimbait’ medium power 882S SWBR 7-foot-4-inch spinning version for lighter ball-headed swim jigs.



Bladed jigs are one of the hottest techniques these days for bass, and within the IMX-PRO series, G. Loomis offers the fast action 862C BJR 7-foot-2 medium power and 863S BJR 7-foot-4 medium-heavy power casting rods.



For ledge fishing aficionados G. Loomis introduces two IMX-PRO 7-foot-7-inch casting rods optimized for the application. They include the 913C JWR in medium-heavy and 914C JWR heavy power to properly work hair jigs, football jigs and flutter spoons.


There doesn't seem like an stopping the growth in popularity of the Ned rig, and this seemingly simple technique continues to become more technical and effective. The new IMX-PRO Ned rig rods offered include two spinning models including the 831S FINR medium-light power 6-foot-11-inch rod and the 882S FINR 7-foot-4-inch medium power, both with extra-fast action.


Finally, to help anglers get the most out of lipless crankbaits, such as the Jackall TN 60 and 70, anglers can rely on the IMX-PRO 855C CBR - a 7-foot-rod medium-heavy power rod with fast action.


With the addition of these ten new application specific IMX-Pro rods the robust line now grows to a whopping 74 rods!


According to G. Loomis senior planning manager David Brinkerhoff, all 74 IMX-PRO rods “take advantage of our on-going improvements in both our manufacturing processes and materials. We rely on our proprietary Multi-Taper Design to reinforce potential stress points in the blank to create optimal action and powers, and use exclusive G. Loomis materials - a blend of resin and fibers to gain the ultimate strength to weight durability, a Fuji ‘K’ frame Alconite tangle-free guide train, and more fishing comfort from increased palm swell to the full cork grips.”


As with all G.Loomis rods these new IMX-Pro offerings are made in the company's Woodland, Washington factory. These new rods will retail from $345 to $355 dollars and start shipping this Fall.










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