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Complete list of all ICAST 2011 Coverage

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ICAST 2010 Coverage


Trokar Makes a Case for Their Hooks

 

Date: 7/20/10
Location: Las Vegas, NV
Admission: Buyers & Press Only
Manufacturer: Trokar
Reviewer: Team TackleTour








Introduction:
Trokar debuted their product at ICAST 2009 much to the dismay of fiscally challenged anglers across North America. Never had we seen a hook for bass fishing that retails for nearly $2 per hook! While our own evaluation of this product is still up in the air, and while many anglers are still upset over the premium price this product is commanding, one sku a lot of anglers would like to see from this company is a treble hook. We’ll have to wait a little longer for that.

 

New for this year from Trokar is their finesse hook.

 

But something else is brewing in the Trokar camp...

 

Instead, Trokar has been busy rounding out their lineup with new hook sizes and their big news at ICAST this year is the availability of their Elite Pro Assortment. To help prostaff and sale representatives sell the product, Trokar packaged their array of product in a fly-fishing like case, only bass sized. This case became so popular amongst store buyers and customers, that soon the demand came to offer it up in an actual, official, retail package.

 

Have you seen these cases before in the hands of prostaff and sales reps?

 

The Trokar Elite Pro Assortment comes in a case of 50 hooks with five each of 10 different varieties. You get the TK100 (off shank worm hook) in 3/0, the TK110 (extra wide gap worm hook) in 4/0 & 5/0, the TK120 (mag worm hook) in 4/0 & 5/0, the TK130 (flipping hook) in 5/0 & 6/0, the TK140 (soft swimbait hook) in 5/0 & 6/0, and finally the TK150 (drop shot hook) in 1/0.

 

They're now available for sale!

 

Complete with 50 hooks.

Dimensions of the box are approximately seven and a half inches by nine and a half inches and it comes complete with pro-style latches and the foam insert for displaying your hooks upright. Cost for the Elite Pro Assortment? Approximately $75.

5 each of 10 different styles.

 

Matt Gray shows us the new hook cases for Trokar.

 

Conclusion: Trokar is redefining the way we think about our hooks and with their new Elite Pro Assortment packaging, they’re also redefining the way we carry our hooks too. Look for the Elite Pro Assortment to become available this coming fall.



 

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