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ICAST 2010 Coverage


Style from North of the Border: Rapala Canada

 

Date: 7/28/10
Location: Las Vegas, NV
Admission: Buyers & Press Only
Manufacturer: Rapala Canada
Reviewer: Team TackleTour




 

 

 

 

Introduction: Rapala not only had new stuff to show us for the US market, but Rapala Canada was on hand to show us what’s in store for the Canadian market! If you’ve been paying attention to our Search For One, then you’re already aware what Rapala Canada has over its US counterpart is a full lineup of rods. What they debuted at ICAST this year not only involved rounding out and extending their existing lineup or rods, but it included a series of reels to match!

 

The new Rapala Shift Baitcaster.

 

Shift Reels: New and exciting this year for Rapala Canada is their Shift baitcaster and spinning reels made to match up nicely with their top end Shift of bass rods. The baitcaster is an aluminum reel with magnetic casting brakes, a 6.5:1 retrieve ratio and features 13+1 bearings, weighs 6.26 ounces and can hold approximately 150 yards of 10lb test line. The baitcaster will retail for somewhere around $180 Canadian.

The new Rapala Shift Spinning reel.

The spinning reel features 11+1 bearings, a 5.0:1 retrieve ratio, weighs 10.1 ounces and has a line capacity of 100 yards for 10lb test line. It has an SiC/Ti Gold roller guide, an oversized bail arm, and an EVA Soft-touch handle paddle all for approximately $149 Canadian.

 

Rapala Canada extends the Shift series and brings back the XLT from Rapala USA's discontinued list.

 

Shift Rods: The popular Shift series of rods gets filled out with 3 new spinning rods, 3 new casting rods, and two brand new two-piece sticks (one each in casting and spinning). Meantime, the R-Type continues to be more of a big fish/heavy cover kind of rod with a brand new 7’7” telescopic flipping stick to add to the lineup.

 

 

New Rapala Canada Shift Series Rods

Model
Type
Length
Lure
Line
MSRP (Canadian)
ST65SP61MH1
Spin
6'1"
1/8-1/2
6-10
$180
ST65SP66M1
Spin
6'6"
1/8-1/2
6-10
$180
ST65SP78MH1
Spin
7'8"
1/4-5/8
6-17
$180
ST65TR61MH1
Cast
6'1"
1/4-5/8
8-17
$180
ST65TR66MH1
Cast
6'6"
1/4-5/8
8-17
$180
ST65TR69M1
Cast
7'8"
1/4-5/8
10-17
$180
ST65SP67MH2 (2pc)
Spin
6'7"
1/4-5/8
6-14
$180
ST65TR68MH2 (2pc)
Cast
6'8"
1/4-5/8
8-17
$180

 

The R-Type gets a new flipping stick and some Musky models as well.

XLT Rods: An entirely new lineup to Rapala Canada are the XLT series of rods that they tell us were formerly part of the Rapala USA lineup only we do not recall ever seeing these rods. Rather than have them fade off into obscurity and be lost forever, Rapala Canada has taken the initiative to bring them back north of the border and give their already robust line of products yet another boost.

The XLT series, apparently, was formerly offered by Rapala USA. Discontinued just a year or two ago, Rapala Canada decided to bring the series up north rather than let it fade away into obscurity.

New Rapala Canada XLT Series Rods

Model
Type
Length
Lure
Line
MSRP (Canadian)
XLT45SP66M1
Spin
6'6"
1/8-3/8
6-12
$149
XLT45SP66MH1
Spin
6'6"
3/16-5/8
8-17
$149
XLT45SP70MH1
Spin
7'0"
1/4-5/8
8-17
$149
XLT45TR63M1
Cast
6'3"
1/4-3/8
8-14
$149
XLT45TR67MH1
Cast
6'7"
1/4-5/8
10-17
$149
XLT45TR71MH1
Cast
7'1"
1/4-5/8
10-17
$149

 

New this year will be the Walleye Team Issue sticks.

Walleye Team Issue: Naturally, northern species fish are popular in Canada as well and with the R-Type series built for hard and heavy duty fishing for Musky, Rapala Canada needed a lighter, more finesse oriented series of rods for Walleye. So what do they do? Come out with a full lineup of rods dedicated to this species of course.

The Walleye Team Issue series is made up of four spinning and four casting rods with 7 out of the 8 sticks coming in a 2-piece configuration.

New Rapala Canada Walleye Team Issue Series Rods

Model
Type
Length
Lure
Line
MSRP (Canadian)
WT40SP60MH2 (2pc)
Spin
6'0"
1/16-1/2
6-17
$90
WT40SP64M2 (2pc)
Spin
6'4"
1/16-1/4
4-10
$90
WT40SP66M2 (2pc)
Spin
6'6"
3/16-5/8
6-12
$90
WT40SP72ML2 (2pc)
Spin
7'2"
1/8-3/8
4-10
$90
WT40TR62M2 (2pc)
Cast
6'2"
1/16-1/2
6-17
$90
WT40TR67M2 (2pc)
Cast
6'7"
1/2-1 1/2
8-17
$90
WT40TR71M2 (2pc)
Cast
7'1"
1/4-5/8
8-14
$90
WT40TR76MHT1
Cast
7'6"
3/8-1 1/2
10-25
$90

 

Classic stylings abound in Rapala Canada's new lineup.

Classic Trout Series: No rod company north of the border would be complete without a series of rods dedicated to trout. Formerly the sole responsibility of Rapala Canada's F2 series of ultra light rods, there is now a new series of more refined and very classically styled sticks for these same pursuits. Naturally, all the Classic Trout series rods are two piece sticks for ease of transport and packing.

Also new for Rapala Canada is their Classic Trout Series.

New Rapala Canada Classic Trout Series Rods

Model
Type
Length
Lure
Line
MSRP (Canadian)
CT30SP52UL2 (2pc)
Spin
5'2"
1/32-3/16
1-6
$80
CT30SP57L2 (2pc)
Spin
5'7"
1/16-1/4
2-6
$80
CT30SP63L2 (2pc)
Spin
6'3"
1/16-1/4
4-8
$80
CT30SP68ML2 (2pc)
Spin
6'8"
1/8-3/8
4-8
$80
CT30SP72M2 (2pc)
Spin
7'2"
1/8-3/8
4-10
$80

 

Ultra light fanatics might want to take a closer look at these handsome sticks.

R-Type Jr. Tournament: Recognizing the future of our favorite past time lies in the excitement of our easily distracted youth, Rapala Canada looks to build on the excitement and aggressive styling of their R-Type series of rods with a new Jr. Tournament series targeted for kids. Rather than develop a bubble gum and cartoon series of combos, Rapala Canada has come out with real, and serious sticks kids can learn with to build their skills and confidence.

Bringing real performance and styling cues for the kids.. Rapala Canada's new R-Type Jr. Tournament Series.

 

New Rapala Canada R-Type Jr. Tournament Series Rods

Model
Type
Length
Lure
Line
MSRP (Canadian)
RJ30SP52M2 (2pc)
Spin
5'2"
1/8-1/2
4-10
$60
RJ30SP56M2 (2pc)
Spin
5'6"
1/4-5/8
6-12
$60
RJ30TR54M2 (2pc)
Cast
5'4"
1/4-5/8
8-17
$60

 

Made of only 3 rods, these sticks look to be an awesome mini-arsenal for any an aspiring young angler.

And yes, even they get a stylish butt cap.

Conclusion: There's even more than what we've shown here including full saltwater and fly setups (rods and reels). With the clean designs and affordable prices Rapala Canada is delivering in their rod and reel lineup, one can only question how long it will be before we see these products as an official offering across the border in the States. Rapala Canada is certainly making some noise and it’s good to see other markets getting this kind of well deserved attention.



 

 

 

 

 

 
 





 

 



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