2009 ICAST Coverage
St. Croix Has Rods for Everyone Including the Ladies
Introduction: With a full assortment of high performance rods, ranging
from affordable to premium, St. Croix still has it in them to release four new
models of rods and releases additional models in other popular series. One of
them is a higher end rod for lady anglers.
Introducing a high end rod for
lady anglers, the St. Croix Avid Pearl
Avid Pearl Rods: In the past few years
we've seen an increase amount of rods being introduced for lady anglers but
those are all extremely low quality and frankly, not very attractive. Here's where St.
Croix comes in. They are
releasing a whole new series for this specific market called Avid Pearl that
gives female anglers a better, higher end rod to fish with.
The Avid Pearl gets quality
components. All woman anglers deserve a quality rod to fish with
The new female angler series of avid rods are
premium quality, advanced-performance casting and spinning rods designed on St.
Croix's SCIII graphite blank with their Integrated Poly Curve (IPC) technology.
These rods also feature grips designed to fit a woman's smaller hand. It has
decorative, pearlescent, abalone reel seat inserts and an attractive and durable "Fucia
Metallic" finish. Slim-profile ferrules (on two piece rods) and Alps Zirconium
guides featuring 316 stainless steel frames help the Avid Pearl rods perform as
well as they look. Premium Fuji reel seats, split-grip handles with select-grade
cork, and two coats of Flex Coat slow curing finish on the wraps round out the
most advanced rod series ever developed for lady anglers who take their tackle
as seriously as their fishing.
Avid Pearl comes in a very
attractive Fucia Metallic finish
The Avid Pearl series has 10 technique and species
specific actions designed for bass, walleye, or panfish. The rods are
handcrafted in the USA, backed by a lifetime limited warranty, and retail price
ranging from $160 to $190. The new Avid Pearl rods will be made available in
We are talking crazy detailed, the rods have real
abalone incorporated into the design. The reel seat and handles are
designed smaller for female anglers
Legend Elite Salmon & Steelhead Rods:
St. Croix's top of the line Legend Elite Salmon and Steelhead casting and
spinning rods employ the most advanced engineering and graphite obtained to
deliver the ultimate in lightweight, ultra-sensitive, super-strong performance.
The new series uses St. Croix's proprietary IPC tooling technology which allows their
rod designers to create continuous curve tapers, avoiding the inherently weak
spots found at the junction points of traditional straight-line compound taper
blanks. The result is a lighter, stronger, and more sensitive blank that
smoothly stores and releases energy as the rod is loaded and unloaded. Not only
that, their Advanced Reinforcing Technology (ART) is also used to these rods for
Salmon and Steelhead anglers, meet
the Legend Elite Salmon and Steelhead rod series
Each Legend Elite Salmon and Steelhead rod
features SCV graphite that's matched with the finest components including Fuji
SiC Concept Guide System with Titanium-coated frames, Fuji VSS and ACS reel
seats with frosted silver hoods, a machined aluminum wind check and super-grade
cork grips. The wraps are protected by two coats of Flex Coat slow-cure finish.
The Legend Elite uses the best
components and technologies to build the rod
19 models total the Legend Elite Salmon and
Steelhead rods are protected by a lifetime limited warranty back by St. Croix
Superstar Service. They fine rods are all handcrafted in the USA with a retail
price ranging from $370 to $400. These new rods are available September.
Avid Salmon & Steelhead - 5 New Rods:
St. Croix is expanding their popular line of Avid Salmon and Steelhead rods.
Adding 5 new models, the series now tops out at 37 different rods for those
demanding anglers targeting salmon and steelhead. Here are the additions:
10' 6" Noodle Rod: Rated for 2 to 6 lb test
11' Float Rod: Designed specifically for float
13' and 15' Center Pin Rods: Developed for the
increasingly popular center pin reels (AVS130MLM2 and AVS150MLM3)
10' 6" Salmon casting rod for fishing herring
New specific action rods are
introduced in the Avid Salmon and Steelhead series
The Avid Salmon and Steelhead rods will retail
from $220 to $300 and available September.
Mojo Bass - 2 New Rods: The Mojo Bass rods
are so popular retailers can't keep these rods in stock. This series was first
introduced last year at ICAST as St. Croix's high-performing technique specific
budget sticks. This year at ICAST they are introducing two new models making it
a total of 14 rods.
Extremely popular and in high
demand, the Mojo Bass rod family grows by two
6' 8" medium power, extra fast action casting rod
(MBC68MXF) for topwater baits
7' medium heavy power, fast action spinning rod
(MBS70MHF) appropriately labeled the "Power Spin."
Mojo Bass Power Spin and Topwater
Built from premium-quality SCII graphite with a
hot “Black Cherry Metallic” finish, and outfitted with Batson Forecast hard
aluminum-oxide guides with double-plated black chrome frames, the Mojo Bass will
turn as many heads as they do fish. With Fuji ECS reel seats and a black hood on
casting models and Fuji DPS reel seats with black hoods on spinning models, they
feature contemporary split-grip handles with premium-quality cork, so the St.
Croix Mojo’s look as great as they cast. Finished with two coats of Flex Coat
slow-cure finish, and handcrafted in St. Croix’s new manufacturing facility in
Fresnillo, Mexico, the Mojo Bass rods are covered by a 5-year warranty backed by
St. Croix Superstar Service. Retail prices range from $100-$130 and available
ICAST 2009 the Mojo Surf series is
Mojo Surf Rods: First the Mojo Bass rods
and now St. Croix is introducing another line of high-performing yet affordable
rods, the Mojo Surf. Designed and build for hardcore surf anglers who fish in
the most extreme conditions, the Mojo Surf rods deliver rugged durability and
strength with the latest features and components.
Like the Mojo Bass, the Mojo Surf
is a great value but have quality components and high-performing
They're built from the same graphite and feature the same finish as the other Mojo sticks, but are outfitted with special,
weight-saving surf guides featuring zirconium rings for greater casting
distances and sloped frames to reduce line tangling. With Fuji DPS reel seats and
black hoods matched to a custom “X-Wrap” handle for comfort, durability and
style, the new Mojo Surf rods look as great as they cast. The Mojo Surf rods are covered by a
5-year warranty backed by St. Croix Superstar Service. Available September, it will
retail from $140 -$280.
Rio Santo Fly Rods: Beginning and
intermediate fly anglers now have an alternative to imports from Asia: the
all new St. Croix Rio Santo. Designed and engineered in Park Falls, and
handcrafted in St. Croix’s new manufacturing facility in Fresnillo, Mexico, the
Rio Santo delivers all the quality and casting performance you’d expect from a
St. Croix, at very affordable retail prices.
Introducing the very affordable
St. Croix Rio Santo Fly rods
Built from premium-quality SCII graphite with smooth moderate-fast actions, the
new St. Croix Rio Santos are easy to cast, yet so versatile that you'll never
outgrow them. Quality components like aluminum-oxide stripper guides,
stainless-steel snake guides, uplocking aluminum reels seats and a premium-grade
cork handle perform as well as they look. Two-coats of Flex Coat slow-cure
finish protect the guide wraps – and a quality cloth sack protects the rod
during travel or storage. And, every St. Croix Rio Santo is also protected by a
5-year warranty backed by St. Croix Superstar Service. Retail prices range from
$100 to $130.
Only $100 to $130 for a really
quality fly rod
The Rio Santo rods are also available in ready-to-fish outfits featuring a St.
Croix die-cast aluminum fly reel with an adjustable disc drag pre-installed with
a weight-forward floating fly line, 20-pound test backing, and tapered nylon
leader. Outfits are equipped with a deluxe rod & reel case with a carrying
handle and a divided polypropylene liner for the ultimate in protection and
convenience. Retail prices for kits range from $200 to $210. Both the fly rod
alone or the combo will be made available in September.
St. Croix's Jeff
Schluter shows Team TT the new
Conclusion: St. Croix amazes anglers again this year with a brand new series and new rods added to existing families. Sure to be
a big hit are the Avid Pearl rods made for lady anglers. They are pieces of art and
offer high quality components throughout. Every
female angler deserves to fish with a high-end fishing rod as many rods out
there that target female anglers are extremely low end. Aside from the sexy female rods St. Croix has
many new sticks such as the new premium Legend Elite series of salmon and
steelhead rods, Mojo Surf, and the value Rio Santo fly rods. Still what probably
made the biggest impression were those very detailed Avid Pearl rods, for female
anglers looking for a quality rod that screams performance rather than just
another pink finish.