Lucky Craft New Product for 2010

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Event Article: 2009 ICAST Show - Orlando, FL

Lucky Craft Extends an Already Diverse Lineup and Breaks Into Exotic Predator Species (EPS)

Date:	07/17/09
Location:	Orlando Florida
Admission:	Buyers & Press Only
Manufacturer:	Lucky Craft
Reviewer:	Team TackleTour

Introduction: As if premium lure making giant, Lucky Craft doesn’t already have enough skus in their catalog, they are extending their product offering even further looking to break into the larger game fish markets like pike and musky and even saltwater. But of course, that’s not the first thing President Minoru Segaua had in mind to show us when we hit the Lucky Craft booth.

From right to left, Cary Beaver, Doug Cox, & Maiko Kikuchi-Andersen show us what's new for Lucky Craft in 2010.

Minoru Segaua caught Cal inspecting the Real California 200 Supreme sales sample and raced over to tell us the issues we brought to light in our January 2008 review of this bait have been addressed. The u-pins that form half of the bait’s joints have been redesigned to extend their tag ends and prevent accidental pull outs. So emphatic was Minouru that the problem had been addressed, he took the unfinished sample body traditionally used only to show retail store buyers and insisted Cal take it home to test and fish the new version for himself. Stay tuned for this developing piece of news and possible update to the original review. In the meantime, here’s a rundown of Lucky Craft’s new product for 2010 all of which are set for a Fall 2009 release:

New for 2010: Pointer 95 SILENT. MSRP of $14.99 - $15.99. A bit smaller than the 100SP and silent giving anglers that extra bit of difference sometimes needed to draw strikes. The Pointer 95 Silent runs at approximately 5-6 feet deep.

New for 2010: Pointer 65XD/78XD. MSRP of $13.99 - $15.99. The deepest diving Pointer in Lucky Craft's lineup. Where the 100sp runs 3-4 feet and the 100dd runs to 7 feet, these new XD divers are rated for 8 foot diving depths.

New for 2010: 3-Joint Pointer 125. MSRP of $19.99 - $20.99. Designed to be fished like a swimbait or jerkbait, the 3-Joint Pointer 125 will dive at depths of up to 3 feet.

New for 2010: EPG Pointer170/180. MSRP of $19.99 - $20.99. These baits introduce Lucky Craft to larger game fish markets and are intended for anglers in pursuit of musky and pike, but will also suit for saltwater species as well (EPG = Exotic Predator Game).

New for 2010: EPG Pointer200 (the Pointer 95 Silent is shown for scale comparison). MSRP of $19.99 - $20.99. This baits introduce Lucky Craft to larger game fish markets and are intended for anglers in pursuit of musky and pike, but will also suit for saltwater species as well (EPG = Exotic Predator Game).

New for 2010: Prop LVR 80. MSRP of $17.99 - $18.99. This bait is categorized as a topwater bait but can be fished in many different ways. It can be twitched, slow rolled, or fished over bream beds. Cary Beaver tells us if you pop it on the surface, it will create a boil then dive down a foot or two before slowly rising back to the top.

New for 2010: T-Splash 70. MSRP of $14.99 - $15.99. A combination of the G-Splash and Wake Tail, this bait is designed for situations where the fish are grouped into schools in and around shallow docks and even out over deeper water.

New for 2010: CIF Flash Minnow 100 colors. MSRP of $17.99 - $18.99. The Flash Minnow having been all but abandoned in the largemouth bass market has found a renewed purpose amongst saltwater anglers. Lucky Craft introduces new colors to compliment Southern California surf fishermen.

New for 2010: SKT MR/DR. MSRP of $15.99 - $16.99. Skeet holds up Lucky Craft's new crankbaits bearing his name and designed for cold water and muddy conditions.

Conclusion: With all the new baits in the Lucky Craft booth for 2010, in the spirit of our Year of the Crank coverage, the one bait we were most anxious to see of course, was the SKT MR/DR. Unfortunately, Skeet Reese had been there before us and pocketed the only two sample baits Lucky Craft had on hand to show. We tracked Skeet down on his way out the door and to the airport, and after shaking his hand to congratulate him on his Classics win, asked him to hold up the baits for our readers to see. Thanks Skeet for showing off your new, not so secret baits!